GETTRX
GETTRX (formerly known as Global Electronic Technology) is a fintech business that specializes in state-of-the-art payment processing and future technology. GETTRX also sponsors drivers and races in both the NHRA and GT Euro.
As CREATIVE DESIGNER and MARKETING MANAGER, I was able to work on a plethora of different types of projects and media including a complete company rebranding, product releases, signage, merchandise, social media posts, website design, and various print and digital creative material for GETTRX, NHRA and GT Euro.
GETTRX NHRA 2024 All Star Callout Logo
GETTRX NHRA Commerical Spot 2024 - Featuring Matt Hartford
GETTRX NHRA Triptych Banner
GETTRX x NHRA
In late 2023, GETTRX had become the official credit card processor of the National Hot Rod Association (NHRA) and official sponsor of the 2024 All Star Pro Stock Car and Motorcycle Callout.
I was lucky enough to create the logo for the Callout races, which is featured on every participating vehicle for the entirety of the 2024 season; as well as create a ton of marketing and promotional items for our own drivers, NHRA and GETTRX including merchandise, decals, social media posts, banners, digital ads, flyers and much more. As of March 2024, I was able to create a commercial highlighting our partnership and driver, Matt Hartford, that premiered on the Fox Sports TV Channel and SunocoVision screens at the 2024 NHRA Winternationals and will play for the entire season.
Matt Hartford Racing Printed Poster and Social Post
Concept Art for Hector Arana Jr’s Motorcycle Wrap
Hector Arana Jr Motorcycle Wrap - Finished
“Hat” Hartford - Matt Hartford GETTRX Merch
Team GETTRX - NHRA
GETTRX sponsors Pro Stock Car Driver and NHRA Champion Matt Hartford and Pro Stock Motorcycle Driver Hector “Mr. 200mph” Arana Jr. In my time with the company, I was able to design fire suits, car/motorcycle wraps, merchandise, hero cards, social media ads, race schedules, sales materials and any design needs for all races from 2023-2024.
Concept Art for BMW GT3 Car Wrap
Fanatec GT World Challenge 2024 Team GETTRX Ad and Social Post
Team GETTRX Fire Suit on Tim Whale
Team GETTRX - GT Euro
In 2023, GETTRX sponsored BMW M4 GT3 drivers Tim Whale and Adam Carroll in the GT Euro series. I was able to collaboratively create firesuits, car wraps and promotional items for both drivers, including their glow-in-the-dark car wrap with inside lights featured and used during their 2023 winning run on the 24-hour Le Mans race.
GETTRX One Launch Ad
GETTRX One Dashboard Tutorial
GETTRX One Billboard Ad & Poster
GETTRX One
In late 2023, GETTRX launched an all inclusive platform that allowed its users to access all GETTRX products and portals all in one place - rightfully named (by me), GETTRX One. My team and I were able to create a whole marketing release campaign including client decks, landing page, digital and print ads, and much more. I also had the pleasure of being able to creatively direct the GETTRX One commercial.
Orbital Pay Ad 1 for XBiz
GETTRX Ad - House Ad
Orbital Pay Ad 2 for XBiz
Official rebranding for GETTRX (2024)
GETTRX Zero - Fast Ad
GETTRX Movie Spoof Ad “JAWS”
Orbital Pay and Other Projects
At GETTRX, I was tasked with creating a plethora of different designs for different business lines and audiences - one being Orbital Pay - their payment processing solution for the adult industries. I was able to make multiple digital and print advertisements that were featured on popular sites like XBiz and under a 72 hour deadline, completely rebrand and recreate Orbital Pay and its entire website.